Trail snack advice defaults to a short list: a bar wrapped in foil, an ingredient list you can't pronounce, maybe a banana that's already bruised by mile 2. We've been building a granola people reorder every 6 weeks for their kitchen counter. Turns out the same jar earns its place in a hiking pack too.
Why a jar beats a bar
Most "high protein" bars and cereals get there by extracting the natural vitamins, minerals, and healthy fats from whole food, then stripping the leftovers down to a number on the label. Apparently math beats food, at least on paper.
We didn't build Say Olé that way. Its protein comes from peanuts, cashews, and pecans, ingredients you can actually see in the bowl, not a powder added back in after the fact. 4 of our 5 granolas lean on real nuts for protein before you even hit the trailhead.
What to bring
Say Olé is the practical pick for the trail itself. The nut mix gives you real protein without asking you to trust an ingredient panel. Big Apple Jack is the one that tastes like dessert, not the trail workhorse, but it earns its spot as the reward at the summit. Bring both if you can carry the weight.
How much to pack
A quarter-cup is our standard serving across every flavor, the same unit behind our fiber numbers (Say Olé runs 4.1g fiber per quarter-cup, the highest of our five flavors). For a shorter day hike, a cup or so, about 4 servings, covers a solid snack. Full-day hikes call for closer to 2 cups, split into a mid-morning and mid-afternoon portion instead of one big handful up front.
Packing it right
Portion it before you leave. A crushed bag at mile 3 is a wasted breakfast, not a snack. Use a container with a real seal, not a fold-over bag that opens itself the second it hits the bottom of a pack. Reseal it after every handful. Granola doesn't need refrigeration, but it does need to stay dry and sealed between stops.
Outlandish's Summer Finale Hike, Aug 16
This one goes back further than most partnerships do. 3 years ago, when we met Ken, one of the co-founders at Outlandish, we batted around the idea of a sponsored hike. Neither of us had the infrastructure for it yet: Outlandish wasn't running hikes, and we didn't have sample sizes of our own granola. It took this long for both halves to catch up.
On August 16, Flatbush Granola is sponsoring Outlandish's Summer Finale Hike. Meet at 722 Franklin Ave, Brooklyn, 8:45 AM. This round sold out already, but the snack packs didn't, and neither did the recipe.
Before your next trail day
You don't need a sponsored hike to pack a jar right. Portion it, seal it, pick a flavor for the terrain instead of the mood, and the snack problem is solved before you've laced up. Bookmark this one for whenever the next trail day is, sponsored or not.
Shop your flavor before the next trailhead, or grab a snack pack already portioned for you.
FAQ
Is granola good for hiking? Yes. It's lightweight, shelf-stable, and combines real oats, nuts, and dried fruit for steady energy plus a quick boost when you need it.
How much granola should I pack for a hike? For a shorter day hike, plan on about a cup, roughly 4 of our quarter-cup servings. Full-day hikes call for closer to 2 cups, split into a mid-morning and mid-afternoon portion.
Does granola need to be refrigerated on the trail? No, it's shelf-stable. Reseal the bag or container after every handful and keep it dry.


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