The Blog

Flatbush Flight gift box with 4oz jars of Big Apple Jack, Chai Time, and Cranberry Classic granola
Affordable Corporate Gift Ideas: How to Price Gifts by the Real Cost Per Person
Price corporate gifts by the real cost per person, with wrapping, cards, delivery and branding included. Here are Brooklyn-made granola gift ideas from $25, plus a worked budget example. Read more...
Closing the Distance, One Note at a Time: How We Gifted a Remote Team of 150
Closing the Distance, One Note at a Time: How We Gifted a Remote Team of 150
A New York ad agency needed 150 holiday gifts for a remote team, shipped to several states, each with a personal note from the managing partner. Here's how we made... Read more...
Four Flatbush Granola jars lined up on a kitchen counter
You See It Through
On the great lock-in trend, growing up without "I don't feel like it" as an option, and why showing up isn't a mood. Read more...
Bring Your Own Granola: A Real Guide for the Trail
What to bring, how much to pack, and why a jar of real-ingredient granola beats a processed bar on the trail, plus our pick for Outlandish's Summer Hike. Read more...
Open suitcase packed for a trip with clothes, sandals, and Flatbush Granola single-serving snack packs
Slow Down Already
A late summer travel reset, an airport hack for beating the Dunkin' line, and 15% off snack packs before the season turns. Read more...
Fibermaxxing Is Trending. Our Granola Was Already There.
Fibermaxxing Is Trending. Our Granola Was Already There.
We've all heard it before. Something is referred to as "so granola". Let's be honest - it was low-key an insult. Boring, bland, personality-free, that's the reputation the granola industry... Read more...
Seven Ways to Make the Spring Switchover
Seven Ways to Make the Spring Switchover
Raise your hand if you had a New Year's Resolution to go into the Spring fresh, clean and organized. Don't worry, we're right here with you. If you're like us,... Read more...
10 Women-Owned Brooklyn Shops We Love (And Where You’ll Find Flatbush Granola Goodies)
10 Women-Owned Brooklyn Shops We Love (And Where You’ll Find Flatbush Granola Goodies)
What month better than Women's Month to recognize some of the women business owners who are shaping our neighborhoods every day? Across Brooklyn, women are opening their doors each morning,... Read more...
Before the city asks anything of you
Before the city asks anything of you
A morning ritual before the day pulls you in. Read more...
Eight Days, All-Day Flavor: Granola Recipes for Breakfast, Lunch, Snacks, and Dessert
Eight Days, All-Day Flavor: Granola Recipes for Breakfast, Lunch, Snacks, and Dessert
Eight fast, granola-first recipes for breakfast, lunch, snacks, and dessert. Download the free 8-Day Flavor Fix guide and start today. Read more...
10 Everyday Wins that Only a New Yorker Gets
10 Everyday Wins that Only a New Yorker Gets
Living in New York City is a sport, and only the real ones know that the little victories are what keep us going. Whether it’s beating the MTA at its... Read more...
Say Olé Recipe: Tropical Smoothie
Say Olé Recipe: Tropical Smoothie
Bring the flavors of the tropics to your breakfast with this smoothie bowl featuring mango, pineapple, and banana and topped with our Say Ole granola Read more...
Turn Your Home into a Holiday Haven
Turn Your Home into a Holiday Haven
One of my favourite ways to get in the holiday mood is by changing up the scent profile of my home. Since you can't just keep putting pies in the... Read more...
Eco-friendly leftover granola mason jars
Give your mason jars a second life
One of the questions I get asked a lot (and more and more frequently these days) is "can the mason jars from the granola be returned/recycled?". It's a great question and... Read more...
This one's for you...no, really!
This one's for you...no, really!
When I started creating my granola blends, it was really important to me to build in a feeling of indulgence into every bite. For me, myself personally? Food (and I'm pretty sure I'm not... Read more...
Whatever BeyBey wants...
Whatever BeyBey wants...
How far would I go to save my customer from granola purgatory? Read more...
Travel-friendly granola for those early morning starts
Travel-friendly granola for those early morning starts
How do you tame the breakfast monster when you have to travel early in the morning? During my Big 5 consulting days (these days, more like Big 3!), I spent a LOT... Read more...