When I started creating my granola blends, it was really important to me to build in a feeling of indulgence into every bite. I know we are all trying hard to be healthy and make good choices, and I'm not saying that you should throw that out the window! But, for me, myself personally? Food (and I'm pretty sure I'm not alone here) can be like a little bit of self-care, and is a helluva lot cheaper than a spa day!

But in all seriousness, you'd be surprised at how quickly it gets complicated when you're trying to build out a product line of granolas. It's like the food equivalent of starting with a blank sheet of paper. Should I make low-fat blends? What about a vegan line? Did everything have to have nuts? What about sugar-free? The possibilities were endless and hinged on overwhelming. So I did what all good consultants do and built a spreadsheet to organize my options. Twelve hours, 10 pivot tables and 100 Google tabs of granola recipes later and I was still searching for answers.